The European sponsorship industry has demonstrated the clearest signs yet of an imminent recovery, according to a continent-wide survey of senior industry leaders conducted by the European Sponsorship Association. Wave six of the ESA Sponsorship Sentiment Tracker, conducted throughout November, found that confidence across all parts of the industry has hit its highest level since…Details
“It is my pleasure to introduce this month’s article written by Sportsmith, one of the 11 UK companies that participated with the Department for International Trade at Soccerex Connected. Don’t forget that if you want to learn more about how the Sports Economy Team at the Department works to help UK companies maximise their export…Details
Utilising the bespoke POWA Index model, we have created the Best Practice Index, which will give an overview of the most successful football organisations on social media in the build up to the Christmas period.
Making headlines this week: Hisense partners with Leeds United, Ice Hockey Championships in spotlight ahead of Beijing 2022, fans vent anger at CSL clubs name changes, Kuaishou acquires payment license, the first annual Eurasian Sport Industry Conference, and China volleyball movie wins big.
The 2022 World Cup in Qatar is just around the corner, but the small matter of qualification still has to be decided for European teams such as England, France and Belgium. With 13 entrants, UEFA has the most representatives at FIFA’s flagship tournament, but those 13 teams have to be whittled down from a total…Details
London Stadium is installing a state-of-the-art LED lighting system that will improve visibility and uniformity on the field of play.
Four days on from the World Cup winner’s death, one of his former clubs returned to the pitch and were able to pay homage.
While far from pleasant, 2020 has allowed those involved in ticketing a moment of respite. Many have already performed the necessary mental gymnastics required to conjure new techniques and re-imagine their ticketing strategies – methods which might not have changed in years, decades even.
The Football Foundation has announced the appointment of Robert Sullivan as its permanent Chief Executive Officer with immediate effect.
The AFC announces partnership with China Mobile Migu, cyclists compete in Giro d’Italia’s Ride Like a Pro Shanghai event, MLB and China Baseball Association cooperate for First Pitch Clinic, Leeds United team up with Roc Nation for Asia & US entry, and Tencent Music Entertainment Group invests in Wave. In this week’s From The Top,…Details