The FA has partnered with education and social inclusion charity Football Beyond Borders on a three-day mentorship programme to develop more diverse, young females to be leaders and role models in women’s and girls’ football. Hosted at St. George’s Park between August 11th and 13th, the sessions set out to encourage teenage girls to play…Details
LaLiga and its UK broadcast partner Premier Sports have partnered with Stonegate Group, the largest pub group in the United Kingdom, to offer wall-to-wall LaLiga coverage at venues across the country via LaLigaTV, the 24/7 television channel offering every live match from Spain’s top flight LaLiga Santander.
ELEVEN, whose audiences enjoy a 24/7 offering of live and on-demand sports and entertainment across its global network, announced today a new partnership with fabled Mexican football team Club Deportivo Guadalajara, AKA Las Chivas. A founding member of the country’s top tier and one of its most successful teams, passionate Chivahermanos will get closer to…Details
Sport Lisboa e Benfica and Betano have just sealed a partnership for the next three years. Betano is the first sponsor to appear on the sleeve of the official jersey of the club’s football team, an historic debut which is scheduled for next Saturday in the Portuguese League. The sleeve sponsor will also feature in…Details
Liverpool have denounced the homophobic chants led by some of their travelling supporters during their 3-0 win over Norwich City as “offensive and inappropriate”. The Reds’ LGBT+ fan group Kopp Outs initially released a statement condemning the chants, which were aimed at Norwich midfielder Billy Gilmour.
RealFevr, a Portuguese startup specializing in fantasy football, made history by earning $1.5M in revenue through the sale of exclusive NFTs featuring the best moments of several world-class footballers, including Bruno Fernandes, Cristiano Ronaldo, Diogo Jota and many others. The packs became available to the public on August 12th and – and in little more…Details
LiveScore Unveils ‘More Than A Score’ Campaign as Football Icon Cristiano Ronaldo Stars in the Brand’s First Ever TVC
‘More Than A Score’ campaign unveiled in the first ever LiveScore 60’ and 30’ TV spots starring Official Global Brand Ambassador Cristiano Ronaldo, backed by a multi-million pound media plan to win the hearts of football fans with significant presence on Sky Sports and BT Sport. ‘More Than A Score’ represents the first campaign from…Details
UEFA goes all-in on four platforms, Bundesliga’s trio, UFC and Migu ramp up fitness content, Xiaohongshu gives learnings from the Olympics, Messi surges PSG numbers, Su Bingtian rides Olympics momentum.
With 38 votes in favour, General Assembly approves the project, that needed support of at least 32 of the 42 member clubs. LaLiga fully retains its sports responsibilities as well as the organisation and management of the audiovisual rights. The clubs that have approved the operation, who will receive up to a maximum of EUR2.668…Details
Spezia Calcio is pleased to announce it has hired Luca Scafati as its new Chief Revenue Officer. Scafati joins the Serie A club after a long and successful tenure at Euroleague Basketball where he last held the position of Director of Business Operations.