Upon the resumption of the Premier League last month, the Video Assistant Referee (VAR) has come into sharp focus and it has been a bone of contention. With managers and players quick to express their misgivings about the system, the heat has been turned up on VAR. But should it be given the boot at…
DetailsIt has certainly been a tough season for the A-League and with the competition’s financial future still very much in the air, there was at least some solace to be taken and that was believed to be found, in what looked like a hassle free culmination to the campaign. However, the best laid plans always…
DetailsThe use of virtualised fans and atmospheric audio has been made possible through the combined efforts of different departments and companies. LaLiga partnered with VIZRT and EA SPORTS to help viewers focus on the action and provide the best experience possible.
Southampton Football Club has unveiled its brand-new kits for the 2020/21 season. The club has released an arcade style video game, which takes players on a journey through its 135-year history to unlock the new home kit and mark the milestone year. Called ‘Defying the Odds since 1885’, a nod to the club’s tenacious legacy,…
DetailsThis week: China announces limited international events for 2020, Mailman Group opens US office, Badminton legend Lin Dan retires, Nike unveils new concept store, Zhang Weili wins more awards, inspirational gaokao messages of support from sports IP, and the Top 10 Sports Leagues on Weibo. In this week’s From The Top, we spoke with Ramón…
DetailsAs we approach the end of the European season, prizes are being competed for across the continent and although most of the leagues look like being a foregone conclusion, there is still plenty of drama within the cup competitions. While it is a pair of domestic cup finals that have caught the attention of the…
DetailsDataPOWA has today released a list of the Major League Soccer (MLS) teams as ranked by POWA index score during the global lockdown. Analysis of multiple datasets across digital platforms such as Twitter, Facebook, Instagram, TikTok, YouTube, Google, Bing & Baidu reveal which teams are leveraging digital and mobile most effectively during the unprecedented pause…
DetailsWith the Premier League’s restart phase now in full swing and racing towards the end of the season, a slice of VAR controversy was never going to be all that far away and with recent events at Bramall Lane, the rigidity of the game’s laws have been called into question. In the first half of…
DetailsOriginally published on TimeForGo, Aimeé Howells recounts her experience working with Marcus Rashford and discusses how sport can be utilised to create impactful social change.
Mailman Group, which comprises industry leading sports digital agency Mailman and award-winning sports digital consultancy Seven League, has expanded its global footprint with the opening of a virtual office in Los Angeles (LA), to give its US clients better service to engage Asian and European markets.
