Hello Industry Friends, here are the very latest news and insights from the past week in China. It’s not been quiet.
📰 Headlines: NHL rolls out Street Hockey in Hebei, NBA brings on Kuaishou as short video partner, China releases fitness upgrade, NBA Cares for Yunnan, Boston Celtics get taken down, and Tencent is China’s most valuable brand.
🗣️ In this week’s From The Top, Mark Black, Vice President, International Operations at the NHL, speaks about the original concept of NHL Street Hockey, why it’s such an important program for China, how it is being implemented across China, the end goal for NHL Street Hockey, and how NHL Street Hockey is playing a role in supporting China’s fitness goals.
