The EFL & eBay partner to launch ‘Small Businesses United”
The EFL has announced a new three-year partnership ahead of the start of the 2021/22 season with eBay that will…
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Benfica and Adidas launch alternate kit and celebrate partnership
For the second consecutive year, Adidas and Sport Lisboa e Benfica complete the club’s line-up with a new alternate kit.…
LaLiga announces an agreement in principle with CVC
LaLiga announces a strategic agreement called “Boost LaLiga” with the leading global investment fund CVC which will see a cash…
Tottenham Hotspur takes delivery of Getir Global Partnership
Getir, the pioneer of ultrafast grocery delivery, have signed a three-year partnership with Tottenham Hotspur Football Club who will become…
AC Milan Partners With Eneos In The Name Of Energy & Innovation
AC Milan and ENEOS have announced a multi-year partnership, which will see the Japanese brand of premium engine oils become…
China Sports Business Weekly: European Football Giants Launch on Xiaohongshu
China’s State Council announces five year fitness plan, LaLiga enters youth product licensing deal, sports companies enjoy surge in shares,…